ADV invest in Wefarm
Wefarm, the world’s largest digital farmer-to-farmer network, has secured £3.5m in additional seed funding led by Silicon-Valley based True Ventures, along with signficant follow on investment from Accelerated Digital Ventures (ADV).
A number of notable investors in this round included Skype and Atomico founder Niklas Zennström (angel investing in a personal capacity), WordPress founder Matt Mullenweg, Blue Bottle Coffee CEO Bryan Meehan, and the Norrsken Foundation,
Wefarm is the world’s first crowdsourced peer-to-peer network for offline communities. Over 500 million small-scale farmers produce over 70% of the world’s food and spend over US$400bn on farm inputs and other services, annually.
Yet, they are often ignored by the global markets, services and leaders creating solutions to agricultural problems. Wefarm is reversing that reality by placing the voices of these farmers back into the heart of global agriculture.
Wefarm enables the world’s small-scale farmers – many of whom live in remote areas without access to the internet – to connect with one another to solve problems, share ideas, and spread innovation.
The platform solves a very simple problem for these farmers – where to get help. With the world’s population projected to grow from seven to nine billion by 2050 and climate change showing no signs of abatement, alleviating pressures on the global food supply chain is paramount.
Through Wefarm, farmers can ask questions in their own language on anything related to agriculture, from battling a crop disease or an infestation of army worm, to best practices for growing cash crops such as maize, tomatoes, coffee and tea.
Wefarm uses machine learning and the power of the crowd to source the very best content and knowledge from a network of over 660,000 farmers, even via SMS.
The company currently operates in Kenya and Uganda and has plans to expand into other areas of Eastern and Sub-Saharan Africa imminently.
It has a user retention rate of 90% and more than 30% of farmers actively contribute their knowledge every month.
“We believe farmers are often the best and most relevant source of information and experience for other farmers,” said Kenny Ewan, founder and CEO of Wefarm.
“We’re proud to have created a network that empowers the close to one million farmers who use our service, and we’re excited to expand our reach and product capabilities this year.”