GBP841k invested in platform allowing thousands of school parents to form virtual tribes

Author

Crowdcube

29 September 2016

A new social platform aiming to reduce the stress of parenting by helping school parents connect easily and securely with each other has received all of its £841,360 crowdfunded investment – having raised 153% of its initial target. Thousands of parents in hundreds of UK schools have already signed up.

Classlist, ‘the world’s first virtual school gate’, is the first service offering an online parent to parent community, exclusively for people with school-aged children. It was created by two female entrepreneurs keen to connect parents in a world where they spend less time at the school gate than ever before.

The free-to-use service has received more than £840,000 in crowd-funded investment, backed by investors including Chairman Will Hobhouse, the consumer marketing guru who grew Tie Rack, Whittard of Chelsea and Jack Wills from start-ups to leading brands.

240 investors contributed to reaching 153% of the initial £550,000 target, using Crowdcube. More than £150,000 was invested on the day of the EU Referendum, June 23rd, alone.

Having amassed thousands of parent users in its pilot stage, the investment will enable the company to go fully mobile and expand internationally.

Read the full article here.

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