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SFC Capital partners up with The Red Tree to find and support emerging beauty entrepreneurs

SFC Capital, the UK’s most active seed-stage investor, has partnered up with leading international beauty brand consultancy The Red Tree to launch The Beauty Accelerator™– the UK’s first beauty sector specific accelerator programme.

Emerging independent beauty brands based in the UK are invited to apply for the chance to receive £150,000 investment plus a year long collaborative partnership with The Red Tree to dramatically accelerate their growth and help build the brand to its next stage and beyond.

Beauty industry mergers and acquisition activity has hit record levels in recent years, with beauty brands viewed by private equity as an attractive and rewarding investment opportunity. This remains the case, despite the ongoing ramifications of Covid-19 across all sectors of beauty, with beauty’s traditional resilience in the face of economic uncertainty and its highly innovative and dynamic culture likely to lead the industry back to growth. The UK independent beauty scene is particularly vibrant andThe Beauty Accelerator™aims to identify dynamic entrepreneurs who are driving game changing innovation, creating disruptive brands and building impressive companies that will become world-leaders in their field.

Applications to enterThe Beauty Accelerator™are now open. The closing date for applications is Friday 25th September. Qualifying beauty brands across all categories – from colour cosmetics, skincare, fragrance, haircare, male grooming, supplements and all the way through to beauty tech and gadgets – are encouraged to apply.

The Red Tree and SFC Capital will then select five outstanding Finalists and invite them to appear inThe Beauty Accelerator™Final in October.

The winning brand will gain significant investment from SFC Capital as well as a wealth of commercial beauty experience, strategic insights and access to a wide network of beauty industry contacts through The Red Tree.

Learn more and apply for The Beauty Accelerator™by visitinghttps://sfccapital.com/blog/introducing-the-beauty-accelerator

SFC Capital partners up with The Red Tree to find and support emerging beauty entrepreneurs

By SFC Capital27 Aug 2020